How to Hire an External Sales Force

As with any contract, there are legal liabilities that the entrepreneur should guard against.  Consumer attorney Troy Doucet warned, “If you hire a third party to make marketing calls for you, make sure they don’t use a pre-recorded voice to deliver a message before a live operator comes on the phone. These kinds of calls violate the Telephone Consumer Protection Act (TCPA).”

Doucet also recommended entrepreneurs ensure that the external sales companies have the proper licenses to conduct business in that state, are following the appropriate consumer protection laws and are insured.

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